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Row erupts as Skye chatbot creator slams tourism organisation

Posted On: 19 Nov 2019   |   Posted By: Press and Journal

A row has erupted between the creator of a virtual tourism ambassador for Skye and the island's tourism management organisation.
Calum MacDonald, the man behind Donald from Skye, has hit out at SkyeConnect after the then-chairwoman wrote to his public relations representatives asking that the launch of his character be delayed to allow for the project to be discussed with the organisation.
Mr MacDonald said: “This has caused me a great amount of stress and has been on my back for the best part of a year.
“I invited all members of SkyeConnect to attend my launch event on Skye ahead of the global launch and none of them showed up.
“I was so shocked to receive an email just three days later.”
In an email sent by the former chairwoman of SkyeConnect Shirley Spear, she said board members were “alarmed” that Mr MacDonald had “launched his own attempt at marketing Skye without any consultation with anyone who is involved with SkyeConnect”.
She requested that Mr MacDonald's PR firm halt the promotion of their...

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