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How the CEO of a marketing firm turned a single motivational email into a newsletter reaching 180,000 global readers that's landed him speaking gigs and book deals

5 monthes ago   |   By Business Insider

CEO newsletters can be a valuable way of boosting team morale and broadening your professional network at the same time.
For Acceleration Partners founder Robert Glazer, a weekly motivational email to employees now reaches an audience of over 180,000 readers in 60 countries.
Glazer's " Friday Forward " newsletter has allowed Glazer to make connections with readers around the world and has sparked his writing career with speaking engagements and book deals.
Here's how the communication strategy worked for Glazer, and what entrepreneurs should keep in mind when starting one of their...
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