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Key digital advertising takeaways from marketing executives in banking

1 month ago   |   By Business Insider

Summary List Placement Insider Intelligence kicked off its first Bank Insider Panel on October 13, one of a two-part series that explores how banks are adjusting channel and marketing strategies in light of the pandemic.
These brief data-driven presentations, followed by panel discussions, coincide with the forthcoming launch of Insider Intelligence's new market intelligence platform for financial services. In "Digital Advertising Opportunities and Challenges in 2021," principal analyst Nicole Perrin presented on how the pandemic and new privacy rules are shifting the digital advertising...
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Key takeaways on channel strategy from banking executives navigating the pandemic

Key takeaways on channel strategy from banking executives navigating the pandemic

1 month ago   |   By Business Insider

Summary List Placement Insider Intelligence kicked off its second Bank Insider Panel on October 15, one of a two-part series that explores how banks are adjusting channel and marketing strategies in light of the pandemic.
These brief data-driven presentations, followed by panel discussions, coincide with the forthcoming launch of Insider Intelligence's new market intelligence platform for financial services. In "Adjusting to a New Reality," research director Dan Van Dyke presented on channel adoption and customer engagement and moderated a conversation with digital banking and strategy...
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