News > Media

The TikTok generation cares about luxury brands but feels ignored by them. Here's how the big names in luxury can connect with Gen Z

9 monthes ago   |   By Business Insider

A new study by cultural communications agency DeVries Global found that the luxury sector is still struggling to connect with Gen Z, despite the popularity of big-name fashion houses like Gucci and Louis Vuitton .
Industry experts tell Business Insider that luxury fashion is struggling with Gen Z in particular because many luxury brands have yet to successfully utilize social media.
"Brands are going to have to reinvent themselves around sustainability and other things that are more important with the younger customers," Jonathan Treiber, CEO of the management consulting firm RevTrax, told...
Read more ...

 


Search by Tags

   Media      Beauty      Expert      Fashion      Business      Food      Industry      Culture      Luxury  


Alex Trebek recorded Thanksgiving message before his death urging America to...

Alex Trebek recorded Thanksgiving message before his death urging America to 'keep the faith'

On Thursday Jeoardy! shared a pre-recorded Thanksgiving message by late host Alex Trebek, who urged Americans to 'keep the faith' amid the coronavirus pandemic. Read more ...

Ban on travellers from Denmark ends as Estonia and Latvia are also taken off...

Ban on travellers from Denmark ends as Estonia and Latvia are also taken off travel corridors list

Estonia and Latvia have been removed from the travel corridors list, Transport Secretary Grant Shapps said. The changes come into force at 4am on Saturday. Read more ...

On the eve of Thanksgiving, the US recorded its highest single-day...

On the eve of Thanksgiving, the US recorded its highest single-day coronavirus death toll since May - and the timing could not be worse

Summary List Placement Thanksgiving could not be better designed to be a coronavirus superspreading event . Already, COVID-19 cases, deaths, and hospitalizations are... Read more ...

Corbyn to take Starmer to COURT after being left outraged by Labour leader's...

Corbyn to take Starmer to COURT after being left outraged by Labour leader's punishment

JEREMY CORBYN is to start legal action against the Labour party following Sir Keir Starmer's decision to suspend the party whip. Read more ...

Here are the best Black Friday deals available now on Thanksgiving: Savings...

Here are the best Black Friday deals available now on Thanksgiving: Savings from Amazon, Target, Walmart, and more

Summary List Placement Thanksgiving Day is here, which means Black Friday 2020 is just a day away. But you don't have to wait until November 27 to find deals. Shoppers can... Read more ...

Chris Whitty refuses to outright back Oxford's Covid-19 vaccine

Chris Whitty refuses to outright back Oxford's Covid-19 vaccine

Sir Patrick Vallance, England's Chief Scientific Adviser, was less coy when asked about the vaccine, saying: 'The headline result is the vaccine works and that's very exciting.' Read more ...

Best Black Friday Walmart deals available now - save on Instant Pot...

Best Black Friday Walmart deals available now - save on Instant Pot, Chromecast, Echelon exercise bikes, and more

Summary List Placement You don't have to wait until tomorrow to score great deals from Walmart. Favorites like Instant Pots and Nest Hubs are already available at discounted... Read more ...

Yes, Trump can pardon himself - but it's a risky move that won't protect him...

Yes, Trump can pardon himself - but it's a risky move that won't protect him from all prosecutions he could face

Summary List Placement In time-honored style, President Donald Trump spent Thanksgiving Eve taking part in the annual presidential turkey pardoning ceremony in the White House... Read more ...

Lockdown tier list: Full list of all UK areas in Tier 3, Tier 2 and Tier 1

Lockdown tier list: Full list of all UK areas in Tier 3, Tier 2 and Tier 1

ENGLAND'S latest lockdown has been unveiled and Express.co.uk has a full list of the Tier 2 and Tier 3 areas. Read more ...

Tier 2 rules: What does tier 2 lockdown mean?

Tier 2 rules: What does tier 2 lockdown mean?

TIER 2 will be the "high" alert level out of the 3 tier system, as announced today by Prime Minister Boris Johnson. But what does Tier 2 mean? And what are the rules? Read more ...