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How to build the perfect sales team

25 days ago   |   By Raconteur

Whether building a high-performing sales team or expanding an existing one, ensuring you have the right technology and talent in place is crucial. But when resources are limited and time is short, which takes priority and how can you ensure you get the balance right between the two?
In the view of Richard Hilton, managing director for Europe, the Middle East and Africa at sales training provider Miller Heiman Group: “Talent always comes first.”
Even in an increasingly sophisticated digital world, he believes the old adage that “people sell to people” still holds true and, while appropriate...
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