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I'm A Celebrity 2021: Ratings plummet below 5million for first time since 2014

1 month ago   |   By Metro

I'm A Celebrity has had a rocky time of it so far
Viewing figures for I'm A Celebrity...Get Me Out Of Here have dropped to their lowest since 2014, and have dipped below five million for the first time in seven years.
Thursday's episode of the ITV series reached 4.6million viewers , according to Broadcast TV.
The previous low was in November 2020 when 5.5million tuned in.
However, I'm A Celebrity did exceed the 2.6million slot average and beat Masterchef: The Professionals at 2.6million.
Of course, this doesn't include figures from catch-up, which will cause the viewership to rise...
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