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Consumer confidence rises in closing days of last decade

Posted On: 13 Jan 2020   |   Posted By: You Gov

Consumer confidence rises in closing days of last decade

Confidence rises to 105.4 in December as political uncertainty evaporates
Five of eight metrics fell, but confidence in household finances pulls up average
Jump is second consecutive monthly rise, but figures still far of 2015 levels
Political uncertainty surrounding the general election has gone, and we now have a Government with a strong mandate and a clear direction on Brexit. The clarity has freed consumer confidence to tick upwards during December.
The measure of overall confidence in the state of the economy rose from 105.1 in November to 105.4 in the final month of last decade, according to the latest analysis from YouGov and the Centre for Economics and Business Research. But the rise has done little to offset a long-term depressed trend - we have some way to go before sentiment is as positive as in 2014 and 2015 before Brexit even seemed like a realistic possibility.
YouGov collects consumer confidence data every day, conducting over 6,000 interviews a month. Respondents are asked about household...

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